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Who We Are
Great Southern
Yacht Company

At Great Southern Yachts, we combine deep market knowledge, hands-on experience, and a relationship-first mindset to help you navigate every choice with clarity—becoming your trusted partner for every boat, every season, and every chapter ahead.

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Exceptional Yachts

We represent quality cruising yachts, sportfishing vessels, sailboats, and luxury express cruisers. Each vessel we bring to market is thoughtfully positioned and represented with a clear strategy.

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Experienced Advisors

Our team of seasoned brokers and captains brings decades of experience both on the water and in the yacht market. We guide buyers and sellers with insight, discretion, and trusted relationships.

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True Boating Experience

We are active boaters who understand the vessels we represent from firsthand experience. That practical knowledge allows us to evaluate yachts carefully and advise clients with confidence.

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Great Southern Yacht company
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Testimonials
What our clients say

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Sam Kirby
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Chris Sailors is a pleasure a work with. An outstanding guy that follows up, and does whats best for the customer. He is very knowledgeable about his boats, and takes the time to make sure its the right boat for you. I wouldnt hesitate to work with Chris again!

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Douglas Pruett
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Great Southern Yacht Company is awesome to work with to sell or purchase a boat. I have purchased two boats with them and sold one. All of the employees from the C-Suite to the brokers and staff are pleasant and terrific. My broker is Mike Hinze. He is also a yacht captain and has worked in the business his entire career. They substantially and consistently exceed my expectations.

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Jeff Matz
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Chris Sailors is the most competent individual I have experienced in the Marine industry. From choosing the best vessel to most reasonable financial options there is no better. I have purchased from Chris and plan to again.

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Jeffrey Kiess
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Steve and his staff are so easy to work with. They skillfully guided me through the sale of my vessel, from pricing and marketing to contracts and delivery upon sale. I can highly recommend Steve and his staff at Great Southern Yacht Co.

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Gregg Broderick
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Tom Arnold is professional, knowledgeable, and detail oriented. I highly recommend Tom for any of your brokerage needs.

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Bennett
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Great team to work with on buying and selling any sized yacht. Very well versed in the yacht brokerage world.

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Frederick Golden
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Fast and pleasant. Informative

Where We've Been
Where Will Your Next Chapter Take You?

From the Gulf Coast to international waters, we’ve guided clients through transactions around the world—with the experience to navigate it seamlessly.

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Our Blog
Insights From Great Southern Yacht Company

Oct 12 2026
Case insight: how a GSY client used multi-vessel walk-throughs to pivot from a sportfisher to a cruiser after learning true range, crew needs, and marina constraints in one afternoon

## How One Afternoon of Yacht Walk-Throughs Changed a Client’s Entire Plan When most buyers start searching for a yacht, they have a mental picture of what they want: a certain look, a particular brand, or a style they’ve always admired at the marina. But the right yacht is less about appearance and more about how, where, and with whom you actually plan to use it. At Great Southern Yacht Company, we see this often. One recent client came to us determined to buy a late-model sportfishing yacht. After a single afternoon of structured, back-to-back walk-throughs with our brokers, he completely pivoted to a long-range cruiser that fit his real needs far better. This case insight shows how thoughtful, multi-vessel tours can clarify range, crew, and marina constraints in a way no online search ever could. --- ## The Starting Point: “I Want a Sportfisher” The client, based along Florida’s Emerald Coast, contacted our Destin yacht broker team with a clear request: a 50–60’ sportfisher. He envisioned: - Offshore fishing trips in the Gulf - Occasional Bahamas runs - Hosting family and friends for weekend getaways On paper, his initial shortlist made sense. But once we dug deeper into his goals, some key realities emerged: - He wanted to cruise for weeks at a time, not just fish a few weekends per year. - His spouse and non-fishing family members valued comfort over cockpit size. - He planned to keep the boat in a constrained marina basin along 30A with limited deep-water slips. - He preferred to operate the yacht with minimal crew, and often single-handed for short runs. Instead of challenging his preference with theory, we suggested something practical: a focused afternoon of multi-vessel walk-throughs—sportfishers and cruisers, side by side—guided by one of our licensed brokers and USCG Master Captains. --- ## Structuring the Day: Purposeful, Not Just “Boat Shopping” Because Great Southern acts as a private yacht consultant, our aim was not to “sell” a particular listing. We curated a lineup that would teach him something at each stop: - Two late-model sportfishing yachts in the 50–60’ range - A stabilized motoryacht-style cruiser - A comfortable semi-displacement trawler-type vessel We planned the sequence to move from what he thought he wanted toward what might better serve his long-range plans: 1. Start with pure sportfishing layouts he admired. 2. Contrast with a cruising yacht focused on range and comfort. 3. Finish with a vessel that blended fuel efficiency, liveaboard comfort, and manageable systems. Each visit had a clear purpose: not “Do you like this boat?” but “What does this teach us about how you’ll really use a yacht?” --- ## Lesson 1: Real-World Range vs. Brochure Numbers Online listings often promote “up to” ranges and ideal fuel burns. During the walk-throughs, we dug into real-world numbers: - We reviewed engine load, typical cruise speeds, and realistic fuel burn—not just published specs. - Our broker walked the client through how range changes with sea state, load, and speed. - We compared fuel capacity and tank layouts between the sportfishers and the cruisers. The turning point came when we modeled a trip he was dreaming about: multi-week cruising from the Emerald Coast to South Florida, then on to the Bahamas. On the sportfisher, the plan required: - More frequent fuel stops - Tighter weather windows for efficient runs - Less flexibility once in the islands On the cruiser and trawler options, the same itinerary allowed: - Slower, more economical passages - Extended time on the hook without rushing back to a fuel dock - A more relaxed schedule for family members Seeing how quickly the “theoretical” range of a sportfisher shrank under realistic conditions made the client reconsider what type of hull and propulsion would truly support his travel plans. --- ## Lesson 2: Crew and Operating Demands Next, we focused on how each yacht would actually be run day-to-day. On the sportfishing yachts, we highlighted: - Engine room access and daily checks - Systems complexity and the likelihood of needing a professional mate for typical offshore trips - Docking requirements, especially in tight marina fairways in Destin and South Florida On the cruisers, we emphasized: - Visibility from the helm and docking sightlines - Bow and stern thrusters that support short-handed operation - More intuitive systems layouts for an owner-operator The client candidly admitted he did not want a standing crew and was wary of turning every weekend trip into a “production” requiring multiple people. As we stepped off the second cruiser, his comment was telling: “I can actually see myself running this boat alone on a Wednesday afternoon.” That realization—born from touching the controls, standing at the helm, and walking the decks—shifted his thinking from what impressed him at the dock to what would be sustainable as an owner. --- ## Lesson 3: Marina and Slip Constraints Along the Gulf Coast Finally, we examined where this yacht would live. Our team regularly advises on marina and slippage along 30A, Destin, Miramar Beach, and beyond, so we came prepared with: - Draft and beam requirements for several target marinas - Tidal and channel considerations for his intended home port - Likely slip availability for different lengths and configurations As we compared a deep-draft sportfisher and a more moderate-draft cruiser, it became clear: - The sportfisher would significantly narrow his slip options. - Maneuvering in his preferred marina’s basin would be more challenging in crosswinds. - A slightly smaller, more efficiently designed cruiser opened up more marina and yacht club choices, including some closer to his home. For a buyer looking for spontaneous evening cruises with family, easier marina logistics quickly became a priority over an extra few knots of top speed. --- ## The Pivot: From Sportfisher to Long-Range Cruiser By the end of the afternoon, the client didn’t feel talked out of a sportfisher. He felt informed. Putting range, crew demands, and marina constraints side by side changed the question from: - “Which 55’ sportfisher should I buy?” to: - “What yacht lets my family cruise comfortably for weeks, keeps operating simple, and actually fits where I want to keep it?” Within weeks, we helped him secure a late-model cruiser that: - Offered the range and fuel efficiency for extended Gulf and Bahamas cruising - Could be run confidently as an owner-operator, with occasional hired crew only when desired - Fit well within target marinas along the Emerald Coast and South Florida - Delivered the comfort his family wanted, while still accommodating light fishing and water sports He later shared that the multi-vessel walk-through day “saved him from buying the wrong boat for the right reasons.” --- ## How Great Southern Yacht Company Can Help You Decide with Clarity Whether you’re working with a Destin yacht broker, a 30A yacht broker, or exploring South Florida and national options, the right yacht decision rarely comes from a single listing. It comes from structured comparison, honest conversations, and seeing different vessels through the lens of your actual plans. As a fiduciary-first, brand-agnostic Florida yacht brokerage, Great Southern Yacht Company: - Curates multi-vessel walk-throughs tailored to your cruising plans - Evaluates true range, crew needs, and marina constraints with you on board - Travels nationwide for showings, surveys, sea trials, and logistics - Manages the entire contract-to-close process with transparency and care If you’re considering whether to buy a sportfisher, cruiser, trawler, or motoryacht—and want to make that decision with confidence rather than guesswork—our team is here to help. Contact Great Southern Yacht Company to schedule a consultation and design a focused yacht walk-through day built around how you actually want to use your next vessel.

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